Parklane Coffee Company
Parklane Coffee Company was established in 2014 and is sole coffee roaster and supplier for the award winning cafe Two Fifty Square in Rathmines. Parklane is responsible for researching, choosing, importing and roasting Two Fifty Square coffee beans. Parklane required a website built from scratch that promoted their products and provided a simple yet scalable eCommerce platform for their products.
Go2web built Parklane a new website using WordPress. Emphasis was placed on image centric design to make the website not only informative but appealing visually. Using Woocommerce Go2web built a simple shopping cart system for Parklanes coffee beans and bespoke coffee machines and accessories. Strong website branding and a focus on SEO and conversion optimization were also important factors in the build.
Image Centric Design
Target audience analysis and keyword research
Comprehensive online branding
Creation of a solid e-commerce platform
Simple E-Commerce Solution
Image centric web design
- Website Traffic 62%
- Branding 80%
- Conversion Rate 12%
Simple image centric design
A clean responsive website that has enhanced the company’s online presence and the addition of a vital new sales tool for selling online.